Gloria Daza · Resource library
Search visibility for your author platform
Explore reader search intent, author-page structure, paid discovery and AI search alongside the production of your English-language edition.
The Keywords That Connect a Book With Its Exact Reader
- How to research long-tail keywords for a book's niche
- SEO checklist for a book listing on Amazon/KDP
- How to find a book's exact micro-niche using forums and communities
- SEO for an author page: what it absolutely needs
- Most common SEO mistakes on independent author pages
- How to choose a book's title and subtitle with SEO in mind
- Free tools for keyword research before paying for anything
- How long it takes for a new author page's SEO to show results
SEM for Authors: Advertising Where the Reader Is Already Looking
- Why Amazon Ads outperforms Google Ads for selling a book on Amazon
- How to set up your first Sponsored Products campaign in KDP, step by step
- How much daily budget an author needs to test their first ads
- Keyword targeting vs product targeting in Amazon Ads: which to use first
- When NOT to launch ads yet (before you have reviews)
- Sponsored Products vs Sponsored Brands: which fits a single-book author
- How to tell if your Amazon Ads are losing money
Make Google's Answer Be Your Book
- What AEO is and how it differs from classic SEO
- How to structure an author page in question-and-answer format
- How to optimize a book listing for Google AI Overviews
- Verifiable facts an author bio needs to earn authority (E-E-A-T)
- How to measure whether your content is already showing up in AI answers
- Reader FAQs you should be answering on your author page
Get ChatGPT to Recommend the Right Book: Yours
- What GEO (Generative Engine Optimization) is and why it matters to an author
- How to check if ChatGPT or Perplexity already mention your book
- Why citing real sources and data boosts AI visibility by up to 40%
- How to earn third-party mentions an AI can cite as a source
- GEO vs SEO vs AEO: what's alike and what isn't
- What llms.txt is and whether an independent author needs it
Preparing an English-language edition?
Coordinate your manuscript structure and publication formats with your author platform.
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